Nature’s studio: RHUDE X PUMA
Rising streetwear brand RHUDE is the epitome of youthful sophistication and attitude. Their simple yet provocative designs have made them one of the most coveted men’s labels in LA – worn by some of the biggest names in music, sport, and fashion. The second season of PUMA x RHUDE is inspired by motorsport gear, putting a modern twist on motorsport badges, branding, and stripes. This top speed collection appears in a muted color palette with loud pops of neon.
ABOUT THE PRODUCTION
The aesthetic of the shoot was to create a studio in nature and use the simplicity and variety of nature as our backdrop.
Shot at a beach in Malibu, California.
Still Photography: Amber Asaly, Producer and On Set Direction: Sally Ghaly, Video: Dustin Stanek, Styling: Jordan Rudd, H&M: Omayma Ramzy, Local Production House: BaM Productions