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MCM x PUMA FEATURING MIKEY WILLIAMS

MCM X PUMA FEATURING MIKEY WILLIAMS

PUMA’s next-generation Slipstream sneaker brings ‘80s basketball to the modern-day; a court-classic reinvented. Originally released 35 years ago as a performance silhouette, it has now traversed into the lifestyle arena thanks to its versatile design. Now, with German fashion luxury house MCM behind it, it evolves once again.

For this collaboration PUMA and MCM selected the PUMA Slipstream Lo – the pinnacle version of the Slipstream family. To portray the love affair between luxury and sport, basketball superstar-in-the-making Mikey Williams has been recruited as the face of the global campaign. At the age of 18, Mikey’s already considered to be a new-age classic just like the PUMA x MCM Slipstream Lo.

ABOUT THE PRODUCTION

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PRESS

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